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InvisibleDiploidM
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Amazon to Sell Warner Without DRM
    #7813205 - 12/30/07 11:10 AM (16 years, 1 month ago)

I think they're starting to get it...

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LOS ANGELES — In the recording industry’s latest move away from its reliance on digital locks to reduce piracy, the Warner Music Group said on Thursday that it would sell songs and albums without anticopying software through Amazon’s fledgling digital music service.

The shift by Warner Music is another step in the decline of copy-protection software, which has led to consumer confusion over the jumble of incompatible schemes governing the use of digital music players and downloaded songs.

Warner is the third of the four major music corporations to reconsider its use of so-called digital rights management software, known by its initials as D.R.M., and offer its catalog in the unrestricted MP3 format. Sony BMG Music Entertainment has continued to hold out, though it is expected to experiment with selling MP3s through a promotion early next year.

Warner, which releases music by artists including Josh Groban and Matchbox Twenty, was considered to be particularly reluctant to drop restrictions on copying. In February, after Apple’s chief executive, Steven P. Jobs, called on the major record companies to abandon D.R.M., Edgar Bronfman, Warner’s chairman, retorted that since movies and games carry copy protection, the notion of withdrawing it from music was “completely without logic or merit.”

The music companies had argued that Apple, which dominates the digital music market with its iPod player and iTunes service, should license its copy protection software to rivals. But Mr. Jobs has refused, saying that such a move would invite several problems, including the possibility that hackers would crack the technology. EMI Group broke ranks with the other major labels and agreed to sell unprotected music through iTunes in April.

Now, some music executives are privately backing the idea of dropping the software from music sold through virtually every service except iTunes, in order to strengthen Apple’s rivals and potentially diminish Mr. Jobs’s advantage. The major labels have been upset with Apple’s inflexibility on music pricing, among other issues.

Warner’s move comes roughly four months after the industry’s biggest company, Universal Music Group, part of Vivendi, said it would sell music without restrictions through an array of services, including digital stores run by Wal-Mart, Real Networks and Amazon, but not iTunes.

Warner may not adopt the same approach. A person briefed on Warner’s plans said the company was seeking to negotiate a deal to sell unprotected files through iTunes.

The move also comes as the industry faces increasing pressure to bolster digital music sales as its traditional business — selling CDs — suffers a sharp decline.

nytimes.com


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Republican Values:

1) You can't get married to your spouse who is the same sex as you.
2) You can't have an abortion no matter how much you don't want a child.
3) You can't have a certain plant in your possession or you'll get locked up with a rapist and a murderer.

4) We need a smaller, less-intrusive government.


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