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Jim
Registered: 04/07/04
Posts: 20,922
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Words Of Warning to the Music Industry Hopefull:
#4085024 - 04/22/05 01:02 PM (19 years, 5 months ago) |
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Quote:
The Problem With Music by Steve Albini
Whenever I talk to a band who are about to sign with a major label, I always end up thinking of them in a particular context. I imagine a trench, about four feet wide and five feet deep, maybe sixty yards long, filled with runny, decaying shit. I imagine these people, some of them good friends, some of them barely acquaintances, at one end of this trench. I also imagine a faceless industry lackey at the other end holding a fountain pen and a contract waiting to be signed. Nobody can see what's printed on the contract. It's too far away, and besides, the shit stench is making everybody's eyes water. The lackey shouts to everybody that the first one to swim the trench gets to sign the contract. Everybody dives in the trench and they struggle furiously to get to the other end. Two people arrive simultaneously and begin wrestling furiously, clawing each other and dunking each other under the shit. Eventually, one of them capitulates, and there's only one contestant left. He reaches for the pen, but the Lackey says "Actually, I think you need a little more development. Swim again, please. Backstroke". And he does of course.
Every major label involved in the hunt for new bands now has on staff a high-profile point man, an "A & R" rep who can present a comfortable face to any prospective band. The initials stand for "Artist and Repertoire." because historically, the A & R staff would select artists to record music that they had also selected, out of an available pool of each. This is still the case, though not openly. These guys are universally young [about the same age as the bands being wooed], and nowadays they always have some obvious underground rock credibility flag they can wave.
Lyle Preslar, former guitarist for Minor Threat, is one of them. Terry Tolkin, former NY independent booking agent and assistant manager at Touch and Go is one of them. Al Smith, former soundman at CBGB is one of them. Mike Gitter, former editor of XXX fanzine and contributor to Rip, Kerrang and other lowbrow rags is one of them. Many of the annoying turds who used to staff college radio stations are in their ranks as well. There are several reasons A & R scouts are always young. The explanation usually copped-to is that the scout will be "hip to the current musical "scene." A more important reason is that the bands will intuitively trust someone they think is a peer, and who speaks fondly of the same formative rock and roll experiences. The A & R person is the first person to make contact with the band, and as such is the first person to promise them the moon. Who better to promise them the moon than an idealistic young turk who expects to be calling the shots in a few years, and who has had no previous experience with a big record company. Hell, he's as naive as the band he's duping. When he tells them no one will interfere in their creative process, he probably even believes it. When he sits down with the band for the first time, over a plate of angel hair pasta, he can tell them with all sincerity that when they sign with company X, they're really signing with him and he's on their side. Remember that great gig I saw you at in '85? Didn't we have a blast. By now all rock bands are wise enough to be suspicious of music industry scum. There is a pervasive caricature in popular culture of a portly, middle aged ex-hipster talking a mile-a-minute, using outdated jargon and calling everybody "baby." After meeting "their" A & R guy, the band will say to themselves and everyone else, "He's not like a record company guy at all! He's like one of us." And they will be right. That's one of the reasons he was hired.
These A & R guys are not allowed to write contracts. What they do is present the band with a letter of intent, or "deal memo," which loosely states some terms, and affirms that the band will sign with the label once a contract has been agreed on. The spookiest thing about this harmless sounding little memo, is that it is, for all legal purposes, a binding document. That is, once the band signs it, they are under obligation to conclude a deal with the label. If the label presents them with a contract that the band don't want to sign, all the label has to do is wait. There are a hundred other bands willing to sign the exact same contract, so the label is in a position of strength. These letters never have any terms of expiration, so the band remain bound by the deal memo until a contract is signed, no matter how long that takes. The band cannot sign to another laborer or even put out its own material unless they are released from their agreement, which never happens. Make no mistake about it: once a band has signed a letter of intent, they will either eventually sign a contract that suits the label or they will be destroyed.
One of my favorite bands was held hostage for the better part of two years by a slick young "He's not like a label guy at all," A & R rep, on the basis of such a deal memo. He had failed to come through on any of his promises [something he did with similar effect to another well-known band], and so the band wanted out. Another label expressed interest, but when the A & R man was asked to release the band, he said he would need money or points, or possibly both, before he would consider it. The new label was afraid the price would be too dear, and they said no thanks. On the cusp of making their signature album, an excellent band, humiliated, broke up from the stress and the many months of inactivity. There's this band. They're pretty ordinary, but they're also pretty good, so they've attracted some attention. They're signed to a moderate-sized "independent" label owned by a distribution company, and they have another two albums owed to the label. They're a little ambitious. They'd like to get signed by a major label so they can have some security you know, get some good equipment, tour in a proper tour bus -- nothing fancy, just a little reward for all the hard work. To that end, they got a manager. He knows some of the label guys, and he can shop their next project to all the right people. He takes his cut, sure, but it's only 15%, and if he can get them signed then it's money well spent. Anyways, it doesn't cost them anything if it doesn't work. 15% of nothing isn't much! One day an A & R scout calls them, says he's 'been following them for a while now, and when their manager mentioned them to him, it just "clicked." Would they like to meet with him about the possibility of working out a deal with his label? Wow. Big Break time. They meet the guy, and y'know what -- he's not what they expected from a label guy. He's young and dresses pretty much like the band does. He knows all their favorite bands. He's like one of them. He tells them he wants to go to bat for them, to try to get them everything they want. He says anything is possible with the right attitude.
They conclude the evening by taking home a copy of a deal memo they wrote out and signed on the spot. The A & R guy was full of great ideas, even talked about using a name producer. Butch Vig is out of the question-he wants 100 g's and three points, but they can get Don Fleming for $30,000 plus three points. Even that's a little steep, so maybe they'll go with that guy who used to be in David Letterman's band. He only wants three points. Or they can have just anybody record it (like Warton Tiers, maybe-- cost you 5 or 7 grand] and have Andy Wallace remix it for 4 grand a track plus 2 points. It was a lot to think about. Well, they like this guy and they trust him. Besides, they already signed the deal memo. He must have been serious about wanting them to sign. They break the news to their current label, and the label manager says he wants them to succeed, so they have his blessing. He will need to be compensated, of course, for the remaining albums left on their contract, but he'll work it out with the label himself.
Sub Pop made millions from selling off Nirvana, and Twin Tone hasn't done bad either: 50 grand for the Babes and 60 grand for the Poster Children-- without having to sell a single additional record. It'll be something modest. The new label doesn't mind, so long as it's recoupable out of royalties. Well, they get the final contract, and it's not quite what they expected. They figure it's better to be safe than sorry and they turn it over to a lawyer--one who says he's experienced in entertainment law and he hammers out a few bugs. They're still not sure about it, but the lawyer says he's seen a lot of contracts, and theirs is pretty good. They'll be great royalty: 13% [less a 1O% packaging deduction]. Wasn't it Buffalo Tom that were only getting 12% less 10? Whatever. The old label only wants 50 grand, an no points. Hell, Sub Pop got 3 points when they let Nirvana go. They're signed for four years, with options on each year, for a total of over a million dollars! That's a lot of money in any man's English. The first year's advance alone is $250,000. Just think about it, a quarter million, just for being in a rock band! Their manager thinks it's a great deal, especially the large advance. Besides, he knows a publishing company that will take the band on if they get signed, and even give them an advance of 20 grand, so they'll be making that money too. The manager says publishing is pretty mysterious, and nobody really knows where all the money comes from, but the lawyer can look that contract over too. Hell, it's free money. Their booking agent is excited about the band signing to a major. He says they can maybe average $1,000 or $2,000 a night from now on. That's enough to justify a five week tour, and with tour support, they can use a proper crew, buy some good equipment and even get a tour bus! Buses are pretty expensive, but if you figure in the price of a hotel room for everybody In the band and crew, they're actually about the same cost. Some bands like Therapy? and Sloan and Stereolab use buses on their tours even when they're getting paid only a couple hundred bucks a night, and this tour should earn at least a grand or two every night. It'll be worth it. The band will be more comfortable and will play better.
The agent says a band on a major label can get a merchandising company to pay them an advance on T-shirt sales! ridiculous! There's a gold mine here! The lawyer Should look over the merchandising contract, just to be safe. They get drunk at the signing party. Polaroids are taken and everybody looks thrilled. The label picked them up in a limo. They decided to go with the producer who used to be in Letterman's band. He had these technicians come in and tune the drums for them and tweak their amps and guitars. He had a guy bring in a slew of expensive old "vintage" microphones. Boy, were they "warm." He even had a guy come in and check the phase of all the equipment in the control room! Boy, was he professional. He used a bunch of equipment on them and by the end of it, they all agreed that it sounded very "punchy," yet "warm." All that hard work paid off. With the help of a video, the album went like hotcakes! They sold a quarter million copies! Here is the math that will explain just how fucked they are: These figures are representative of amounts that appear in record contracts daily. There's no need to skew the figures to make the scenario look bad, since real-life examples more than abound. income is bold and underlined, expenses are not. Advance: $ 250,000 Manager's cut: $ 37,500 Legal fees: $ 10,000 Recording Budget: $ 150,000 Producer's advance: $ 50,000 Studio fee: $ 52,500 Drum Amp, Mic and Phase "Doctors": $ 3,000 Recording tape: $ 8,000 Equipment rental: $ 5,000 Cartage and Transportation: $ 5,000 Lodgings while in studio: $ 10,000 Catering: $ 3,000 Mastering: $ 10,000 Tape copies, reference CDs, shipping tapes, misc. expenses: $ 2,000 Video budget: $ 30,000 Cameras: $ 8,000 Crew: $ 5,000 Processing and transfers: $ 3,000 Off-line: $ 2,000 On-line editing: $ 3,000 Catering: $ 1,000 Stage and construction: $ 3,000 Copies, couriers, transportation: $ 2,000 Director's fee: $ 3,000 Album Artwork: $ 5,000 Promotional photo shoot and duplication: $ 2,000 Band fund: $ 15,000 New fancy professional drum kit: $ 5,000 New fancy professional guitars [2]: $ 3,000 New fancy professional guitar amp rigs [2]: $ 4,000 New fancy potato-shaped bass guitar: $ 1,000 New fancy rack of lights bass amp: $ 1,000 Rehearsal space rental: $ 500 Big blowout party for their friends: $ 500 Tour expense [5 weeks]: $ 50,875 Bus: $ 25,000 Crew [3]: $ 7,500 Food and per diems: $ 7,875 Fuel: $ 3,000 Consumable supplies: $ 3,500 Wardrobe: $ 1,000 Promotion: $ 3,000 Tour gross income: $ 50,000 Agent's cut: $ 7,500 Manager's cut: $ 7,500 Merchandising advance: $ 20,000 Manager's cut: $ 3,000 Lawyer's fee: $ 1,000 Publishing advance: $ 20,000 Manager's cut: $ 3,000 Lawyer's fee: $ 1,000 Record sales: 250,000 @ $12 = $3,000,000 Gross retail revenue Royalty: [13% of 90% of retail]: $ 351,000 Less advance: $ 250,000 Producer's points: [3% less $50,000 advance]: $ 40,000 Promotional budget: $ 25,000 Recoupable buyout from previous label: $ 50,000 Net royalty: $ -14,000 Record company income:
Record wholesale price: $6.50 x 250,000 = $1,625,000 gross income Artist Royalties: $ 351,000 Deficit from royalties: $ 14,000 Manufacturing, packaging and distribution: @ $2.20 per record: $ 550,000 Gross profit: $ 7l0,000 The Balance Sheet: This is how much each player got paid at the end of the game.
Record company: $ 710,000 Producer: $ 90,000 Manager: $ 51,000 Studio: $ 52,500 Previous label: $ 50,000 Agent: $ 7,500 Lawyer: $ 12,000 Band member net income each: $ 4,031.25
The band is now 1/4 of the way through its contract, has made the music industry more than 3 million dollars richer, but is in the hole $14,000 on royalties. The band members have each earned about 1/3 as much as they would working at a 7-11, but they got to ride in a tour bus for a month. The next album will be about the same, except that the record company will insist they spend more time and money on it. Since the previous one never "recouped," the band will have no leverage, and will oblige. The next tour will be about the same, except the merchandising advance will have already been paid, and the band, strangely enough, won't have earned any royalties from their T-shirts yet. Maybe the T-shirt guys have figured out how to count money like record company guys. Some of your friends are probably already this fucked.
Steve Albini is an independent and corporate rock record producer most widely known for having produced Nirvana's "In Utero".
www.negativland.com/albini.html
-------------------- Use the Fucking Reply To Feature You Lazy Pieces of Shit! afoaf said: Jim, if you were in my city, I would let you fuck my wife.
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Jim
Registered: 04/07/04
Posts: 20,922
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4085026 - 04/22/05 01:03 PM (19 years, 5 months ago) |
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You don't even know it, but you are fucked.
-------------------- Use the Fucking Reply To Feature You Lazy Pieces of Shit! afoaf said: Jim, if you were in my city, I would let you fuck my wife.
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LiveByFreedom
Catalyst
Registered: 03/21/05
Posts: 652
Loc: Mountains
Last seen: 18 years, 2 months
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4085128 - 04/22/05 01:40 PM (19 years, 5 months ago) |
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Sounds like a really fucked up industry, glad i only make music for myself. Negativland is cool..
-------------------- "Everything is not as it seems." Eye
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adamj
Superhero
Registered: 11/11/03
Posts: 1,562
Loc: Ontario, CAN
Last seen: 3 years, 9 months
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4085690 - 04/22/05 04:33 PM (19 years, 5 months ago) |
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So like... how in the living hell do you make a decent living in the music industry?
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Jim
Registered: 04/07/04
Posts: 20,922
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Re: Words Of Warning to the Music Industry Hopefull: [Re: adamj]
#4085778 - 04/22/05 04:58 PM (19 years, 5 months ago) |
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It can be done, you just can't be swindled and spend outside your means. Home Grown Music.
-------------------- Use the Fucking Reply To Feature You Lazy Pieces of Shit! afoaf said: Jim, if you were in my city, I would let you fuck my wife.
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Catalysis
EtherealEngineer
Registered: 04/23/02
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Re: Words Of Warning to the Music Industry Hopefull: [Re: adamj]
#4085921 - 04/22/05 05:54 PM (19 years, 5 months ago) |
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Simple. Just don't sign away everything in a contract. Record contract "salesmen" will tell you that all you have to do is sign away everything and they will make you rich. The catch 22 is that once you sign away everything, why the fuck would they give you a penny more than they have to?
Look at tool. They knew that they were so good that they refused to release any more material under their contract and they fought a 4-year legal battle before releasing Aenima with full artistic freedom and rights to most of the revenues. We all know the rest of the story.
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Jim
Registered: 04/07/04
Posts: 20,922
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Catalysis]
#4087475 - 04/23/05 02:13 AM (19 years, 5 months ago) |
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The debt is unimaginable I'm sure.
-------------------- Use the Fucking Reply To Feature You Lazy Pieces of Shit! afoaf said: Jim, if you were in my city, I would let you fuck my wife.
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automan
blasted chipmunk
Registered: 09/18/03
Posts: 8,272
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Re: Words Of Warning to the Music Industry Hopefull: [Re: adamj]
#4088147 - 04/23/05 10:45 AM (19 years, 5 months ago) |
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Quote:
adamj said: So like... how in the living hell do you make a decent living in the music industry?
become a hired on musician for a major artist. if ur good and on a good tour, you can make $1000-$2000 a week easy. then you take the money you earn and do all the music you want to do through indie labels.
-------------------- No, no, you're not thinking, you're just being logical. ~ Niels Bohr
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tomk
King of OTD
Registered: 09/22/04
Posts: 1,559
Loc: PNW
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Re: Words Of Warning to the Music Industry Hopefull: [Re: adamj]
#4088234 - 04/23/05 11:31 AM (19 years, 5 months ago) |
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Quote:
adamj said: So like... how in the living hell do you make a decent living in the music industry?
It looks like the managers and execs and agents and whatnot all make out pretty well. Maybe you could be one of those guys.
-------------------- "I am eternally free"
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mantis
Registered: 01/26/03
Posts: 5,235
Loc: Bunker Alpha, GMC
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4089797 - 04/23/05 08:14 PM (19 years, 5 months ago) |
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Steve Albini, eh?
I didn't read all of that but Big Black and Shellac kick ass
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Locus
Registered: 03/11/04
Posts: 6,112
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4090974 - 04/24/05 07:45 AM (19 years, 5 months ago) |
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very interesting, nice post man
fucking music industry, gahhdhk!
-------------------- The important thing is not to stop questioning. Curiosity has its own reason for existing. One cannot help but be in awe when he contemplates the mysteries of eternity, of life, of the marvelous structure of reality. It is enough if one tries merely to comprehend a little of this mystery every day. Never lose a holy curiosity. ~ Albert Einstein "Fear is the great barrier to human growth." ~ Dr. Robert Monroe ~~~*Dosis sola facit venenum*~~~ *Check my profile to listen to my music*
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Jim
Registered: 04/07/04
Posts: 20,922
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Locus]
#4092741 - 04/24/05 07:02 PM (19 years, 5 months ago) |
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actually, a guitar buddy of mine gave me this. his proffessor for a music business class gave it to him.
-------------------- Use the Fucking Reply To Feature You Lazy Pieces of Shit! afoaf said: Jim, if you were in my city, I would let you fuck my wife.
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Locus
Registered: 03/11/04
Posts: 6,112
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#4094601 - 04/25/05 09:27 AM (19 years, 5 months ago) |
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Cool
I like Albini, his mix of In Utero is absolutely awesome. It would not have been the same without him. I love that mix... although Nirvana said they had to persuade him to raise the vocal volume many times as he is known to keep them pretty low on his mixes. But after that it came out great. Much better mix then that poppy perfect type sound on Nevermind.
-------------------- The important thing is not to stop questioning. Curiosity has its own reason for existing. One cannot help but be in awe when he contemplates the mysteries of eternity, of life, of the marvelous structure of reality. It is enough if one tries merely to comprehend a little of this mystery every day. Never lose a holy curiosity. ~ Albert Einstein "Fear is the great barrier to human growth." ~ Dr. Robert Monroe ~~~*Dosis sola facit venenum*~~~ *Check my profile to listen to my music*
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Jordainio
Jazz Drummer
Registered: 05/19/10
Posts: 226
Loc: Pennsylvania
Last seen: 3 years, 1 month
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#14874919 - 08/05/11 12:09 AM (13 years, 2 months ago) |
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Fuck why is this so old...I just need to comment on here anyway to save this thread for myself quickly and re read it over and over... but thanks very much for this post which basically destroys my dreams. Heh, thanks though man it's hard out here for a drummer.
-------------------- Also, if anyone is selling cymbals or drum equipment, email me right now! <span class="spoiler" onmouseover="this.className='nospoiler'" onmouseout="this.className='spoiler'">Distant and unimagined realms lie hidden all around us. Not only do we deny things that we CAN see, but many many more that we do not. We are all one consciousness experiencing itself subjectively hahahaha, P4N3D!!!!!1!
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ant61
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jim]
#14878539 - 08/05/11 07:53 PM (13 years, 2 months ago) |
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its sad, at the same time a musicians trying to stay inspired and creative ,yet he has to stay on top of the business aspect, just to survive ,and make enough monies to continue being a musicain, truly sad
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jakenichols
Strangest
Registered: 07/17/11
Posts: 55
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Re: Words Of Warning to the Music Industry Hopefull: [Re: ant61]
#14888567 - 08/08/11 02:37 AM (13 years, 2 months ago) |
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Well, i am a musician, i have toured the country twice in a punk band, we made negative money, i went coast to coast from, Iowa to St. Augustine, FL to San Diego, CA, on the road for 5 weeks, but it was only our second tour, the third will be better, you just have to DIY, can't rely on music executive fucks. they don't see it as art they see it as a product to sell.
Edited by jakenichols (08/08/11 02:38 AM)
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Jordainio
Jazz Drummer
Registered: 05/19/10
Posts: 226
Loc: Pennsylvania
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Re: Words Of Warning to the Music Industry Hopefull: [Re: jakenichols]
#14893418 - 08/08/11 11:19 PM (13 years, 2 months ago) |
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-------------------- Also, if anyone is selling cymbals or drum equipment, email me right now! <span class="spoiler" onmouseover="this.className='nospoiler'" onmouseout="this.className='spoiler'">Distant and unimagined realms lie hidden all around us. Not only do we deny things that we CAN see, but many many more that we do not. We are all one consciousness experiencing itself subjectively hahahaha, P4N3D!!!!!1!
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Fractalted
Fryin never dyin
Registered: 07/17/11
Posts: 140
Loc: Outworld
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jordainio]
#14894001 - 08/09/11 02:19 AM (13 years, 2 months ago) |
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TLDR
Edited by Fractalted (05/07/23 04:34 PM)
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Ran-D
Registered: 12/19/10
Posts: 16,326
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Fractalted]
#14899229 - 08/10/11 12:21 AM (13 years, 2 months ago) |
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Don't you know the music industry is the devil?
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gluke bastid
Stinky Bum
Registered: 12/20/00
Posts: 3,322
Loc: Charm City
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Re: Words Of Warning to the Music Industry Hopefull: [Re: Jordainio]
#14900314 - 08/10/11 09:33 AM (13 years, 2 months ago) |
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Quote:
Jordainio said: Fuck why is this so old...I just need to comment on here anyway to save this thread for myself quickly and re read it over and over... but thanks very much for this post which basically destroys my dreams. Heh, thanks though man it's hard out here for a drummer.
The thing is, this was written by Albini, I believe, back in the 90s. Back then, at least some people were making money from record sales. This is no longer the case due to the internet. If you want to make money as a musician you either need to play high paying gigs, or sell your music to commercial/movie soundtracks. Unfortunately to achieve either, you need to go through the people who control those avenues. That means booking agents, managers, publishers, PR people and synch specialists.
Its a hell of a business. Don't quit your day job. But hey if you love it you'll do it regardless, right?
-------------------- Society in every form is a blessing, but government at its best is but a necessary evil - Thomas Paine
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