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 veggie
Registered: 07/25/04
Posts: 13,985
Loc: 
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 AIDS group to sue Pfizer over Viagra ads
#6487123 - 01/22/07 06:59 PM (5 years, 4 months ago) |
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AIDS group to sue Pfizer over Viagra ads
January 22, 2007 - Reuters
 WASHINGTON (Reuters) - A major U.S. AIDS treatment group plans to file a lawsuit on Monday that accuses drug giant Pfizer Inc. of illegally promoting recreational use of its blockbuster impotence pill Viagra.
The AIDS Healthcare Foundation (AHF) told Reuters it wants Pfizer to be barred from marketing Viagra as a lifestyle or sexual enhancement drug. The nonprofit organization said Pfizer's actions had led to risky behavior by men and an increase in HIV and other sexually transmitted diseases.
"Pfizer has created and contributed to the perception of Viagra as a safe, sexy, lifestyle, recreational drug, to be frequently used regardless of the degree, or even existence of" erectile dysfunction, the group said in draft legal documents.
Pfizer, the world's largest drug maker, said it was committed to appropriate Viagra use and urged men to see a doctor for a proper diagnosis. The drug is sold by prescription.
AHF, in its legal arguments, pointed to several Viagra promotions from recent years, including a 2005 newspaper ad that featured a smiling man asking, "What are you doing on New Year's Eve?"
Another ad that ran near the 2006 Super Bowl urged men to "Be this Sunday's MVP" and ask their doctors about Viagra.
Pfizer's Viagra Web site asks readers, "Want to improve your sex life?" and says the drug can help men who have erection difficulties "once in a while."
AHF President Michael Weinstein said the promotions made Viagra sound like a "party drug" that can make sex more pleasurable for healthy men -- a claim the U.S. Food and Drug Administration has not approved.
Men in the ads also look much younger than Pfizer's earlier Viagra pitchman, former Kansas Sen. Bob Dole, who is now 83, he said.
"Bob Dole has been replaced by the hunky 40-something guy who looks like he can really have a good time," Weinstein said in an interview. "The message they are sending out is that any and every male should take it," he added.
Studies show evidence of recreational Viagra use among men who have sex with men, sometimes to overcome the erection-inhibiting effects of alcohol or street drugs such as ecstasy and crystal methamphetamine, AHF said.
The group asked Pfizer repeatedly to alter its ads, Weinstein said.
In 2004, the FDA objected to a television commercial suggesting Viagra could return a man to the "wild thing" of his younger days. The FDA said the ad, showing a man sprouting devilish horns, made an unproven claim that men could regain a youthful level of sexual desire. Pfizer halted that campaign.
AHF's lawsuit, to be filed in Los Angeles Superior Court, asks that Pfizer be prohibited from running similar messages and ordered to fund awareness ads about sexually transmitted disease risks and Viagra.
The suit also requests that Pfizer turn over profits gained from misleading ads and pay AHF's costs of treating AIDS and other illnesses linked to Viagra use.
California-based AHF runs AIDS clinics in the United States, Africa, Latin America, the Caribbean and Asia that provide medical care and services to more than 53,000 people even if they cannot pay.
Pfizer spokeswoman Shreya Prudlo said the company was not aware of the planned lawsuit. She said Pfizer "has always been committed to safe and appropriate use of Viagra" and that the drug's label and promotions stated "Viagra does not protect against sexually transmitted diseases, including HIV."
Sales of Viagra, known generically as sildenafil, reached $1.6 billion worldwide in 2005.
Sales growth has been crimped by competition from rival impotence medicine Cialis, which is sold by a joint venture of Eli Lilly & Co. and Icos Corp.. Cialis works up to 36 hours, while Viagra works for about four hours.
In other news: Pfizer says considering OTC form of Viagra
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elsig
Knowledgespeaks, wisdom listens
 
Registered: 09/14/06
Posts: 533
Loc: the beach
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Re: AIDS group to sue Pfizer over Viagra ads [Re: veggie]
#6487946 - 01/22/07 10:17 PM (5 years, 4 months ago) |
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hmm while i support the fight against aids fully i found this to be a little stupid. advertisement that plays on sex is everywhere, you cant stop fucking because you have aids in the world . but of course pfizer is a large company and could probably spare a few bucks to the aids research but that should be if they decide to do so, not forced to do so.
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Jim
Registered: 04/07/04
Posts: 20,888
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Re: AIDS group to sue Pfizer over Viagra ads [Re: veggie]
#6488428 - 01/23/07 12:34 AM (5 years, 4 months ago) |
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wow...
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Use the Fucking Reply To Feature You Lazy Pieces of Shit!
afoaf said:
Jim, if you were in my city, I would let you fuck my wife.
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 elaspeinreason
psychonaut
Registered: 07/31/05
Posts: 1,028
Loc: fairfax virginia
Last seen: 2 years, 10 days
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Re: AIDS group to sue Pfizer over Viagra ads [Re: Jim]
#6488875 - 01/23/07 07:46 AM (5 years, 4 months ago) |
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whinny bitches.
* and PS fuck the reply system.
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Reality is merely an illusion, albeit a very persistent one
Diploid said:
What's with proclaiming freedom by abridging freedom? That makes no sense.
Edited by elaspeinreason (01/23/07 08:25 AM)
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dedjam
Electro Penguin
Registered: 12/14/05
Posts: 2,139
Loc: Moralton, Statesota
Last seen: 1 year, 5 days
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Re: AIDS group to sue Pfizer over Viagra ads [Re: elaspeinreason]
#6488904 - 01/23/07 08:05 AM (5 years, 4 months ago) |
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This is what our legal system is used for. Does it piss anyone else off?
Just more hate for the guy on top, and I dont see how any of this is the fault of phizer.
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veggie
Registered: 07/25/04
Posts: 13,985
Loc:
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Re: AIDS group to sue Pfizer over Viagra ads [Re: dedjam]
#6488938 - 01/23/07 08:20 AM (5 years, 4 months ago) |
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I've seen the commercials. I don't recall any where Pfizer suggests using Viagra during meth fueled, unprotected gay sex. It goes to show you anyone can sue anyone as long as there are unscrupulous lawyers to file frivolous lawsuits. Most of these major, cash rich corporations will settle out of court for big bucks because it's cheaper than going to trial.
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"A lawyer with a briefcase can steal more than a thousand men with guns." ~Mario Puzo
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ExplosiveMango
HallucinogenusDigitallus
Registered: 07/12/05
Posts: 3,222
Last seen: 2 years, 6 months
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Re: AIDS group to sue Pfizer over Viagra ads [Re: veggie]
#6488945 - 01/23/07 08:25 AM (5 years, 4 months ago) |
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You mean I can use viagra for fun?!?! WITHOUT CONDOMS?!
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Know your self.
Know your substance.
Know your source.
The most distorted perspective possible is the perspective that yours is not distorted.
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elaspeinreason
psychonaut
Registered: 07/31/05
Posts: 1,028
Loc: fairfax virginia
Last seen: 2 years, 10 days
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Re: AIDS group to sue Pfizer over Viagra ads [Re: ExplosiveMango]
#6488956 - 01/23/07 08:30 AM (5 years, 4 months ago) |
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haha
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Reality is merely an illusion, albeit a very persistent one
Diploid said:
What's with proclaiming freedom by abridging freedom? That makes no sense.
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dedjam
Electro Penguin
Registered: 12/14/05
Posts: 2,139
Loc: Moralton, Statesota
Last seen: 1 year, 5 days
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Re: AIDS group to sue Pfizer over Viagra ads [Re: veggie]
#6488967 - 01/23/07 08:37 AM (5 years, 4 months ago) |
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Quote:
veggie said:
I've seen the commercials. I don't recall any where Pfizer suggests using Viagra during meth fueled, unprotected gay sex. It goes to show you anyone can sue anyone as long as there are unscrupulous lawyers to file frivolous lawsuits. Most of these major, cash rich corporations will settle out of court for big bucks because it's cheaper than going to trial.
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"A lawyer with a briefcase can steal more than a thousand men with guns." ~Mario Puzo
You can't blame it on the lawyers, they are doing their job. If people werent begging for lawsuits like this, and if the court system wasn't taking rediculous cases like this, then lawyers wouldn't have the oppertunity to take cases like this.
What we have in this country is a sense of irresponsibility. Everyone is is responsible for my trouble but me. Well if someone else is responsible...i might as well sue them. Lawyers dont propagate this. Its not like they are out on the street corners campaigning for cases like this...they just do what the client asks when entering their office.
Also, dont generalize all laywers. With some lawyers many of us would have been screwed over by the system. Lawerys can be our last line of protection against an overreaching government. Ask everyone that has been screwed over by an illegal search if they hate their crtiminal defence lawyer.
And in the end, you dont need a lawyer to represent yourself before the courts. If lawyers stopped taking these cases people would eventually represent themselves.
Attack the problem....the way the legal system is set up to handle frivolus cases like this. A judge has the discretion not to accept such a case, and our lawmakers have the discretion to penalize those who bring these lawsuits....the people in charge are the ones to be blamed...not those just doing their job to provide for their families.
Also it is a very false idea that seems to be spread like a crazy rumor that big companies will just settle out of court because its cheaper going to trial. Big companies have thier own lawyers on payroll that take care of things whether or not they are going to trial. It is this mindset that also leads to alot of stupid lawsuits. People think the big company will settle not to have to deal with going to trial. It really is a numbers game, and sometimes a company will settle to avoid trial if it is deemed to be more costly...both in initial cost and also image cost. But it far from true to assume that most lawsuits against a big corporation are going to be settled to avoid trial.
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supercollider
superconducting
Registered: 10/13/00
Posts: 1,222
Loc: Waxahachie
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Re: AIDS group to sue Pfizer over Viagra ads [Re: veggie]
#6489017 - 01/23/07 09:00 AM (5 years, 4 months ago) |
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Sounds like this AIDS group just wants a quick settlement. They're hoping Pfizer just pays them off instead of taking it to trial.
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Supercollider? I just met her!
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dedjam
Electro Penguin
Registered: 12/14/05
Posts: 2,139
Loc: Moralton, Statesota
Last seen: 1 year, 5 days
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Re: AIDS group to sue Pfizer over Viagra ads [Re: supercollider]
#6489323 - 01/23/07 11:14 AM (5 years, 4 months ago) |
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Quote:
supercollider said:
Sounds like this AIDS group just wants a quick settlement. They're hoping Pfizer just pays them off instead of taking it to trial.
Its a joke and I think (or hope) that pfizer will fight it. I think big companies are really started to get tired of being targets by every winy little "public interst" group just because they are successful
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